Thirty-seven percent (37%) of voters nationwide said they planned on making a New Year’s Resolution heading into 2021. A Political IQ survey found that just over half of them—19% of all voters—say it’s Very Likely that they’ll stick to their resolutions all year.
In response to an open-ended question, 32% of those making a resolution said it will be health related. That included responses such as exercising more, eating less or better, and drinking or smoking less. Twenty-one percent (21%) suggested a desire for personal improvement (be a better Mom/Dad/Friend, be more focused/organized/responsible). Sixteen percent (16%) focused on finance issues (paying off debt, saving more, better job).
Those who mentioned a health-related resolution were far less likely than others to say they’ll stick to it all year. Among those who expressed a health-related resolution, just 37% say it’s Very Likely they’ll keep it all year. That compares to 64% of those with a financial resolution and 60% who expressed a more general desire for personal improvement.
The online survey of 1,200 Registered Voters was conducted by Scott Rasmussen from December 26-27, 2020. Field work for the survey was conducted by RMG Research, Inc. Respondents were contacted online or via text. They were selected from a list of Registered Voters and through a process of Random Digital Engagement. Certain quotas were applied, and the sample was lightly weighted by geography, gender, age, race, education, and political party to reasonably reflect the nation’s population of Registered Voters. Other variables were reviewed to ensure that the final sample is representative of that population.